Social Media Management Software - Zoho Social (2023)

Schedule unlimited posts, monitor what matters, and create custom-reports to analyze your social media performance with Zoho Social.

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Schedule Flexible scheduling that saves you time

Schedule your posts for times when your audience is most active. Choose from our best-time predictions, or create your own publishing schedule.

Learn more about publishing

(Video) How To Use Zoho Social | Free Social Media Management Software for Small Business

CalendarThe content calendar you always wanted

Visualise your content pipeline with an intuitive publishing calendar that lets you organize your posts the way you want. Spread your posts across time, and make sure there's never a dull moment for your audience.

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MonitorA monitoring dashboard that's sticky

Multiple listening columns help you stay tuned to everything that's relevant. Respond in real-time and engage with your audience as often as you like.

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AnalyticsThe best-in-class social analytics

Understand who your audience is and how they engage with you on social media. Go with pre-built reports, or create new ones from scratch based on the stats that matter to you.

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"I spend a lot of time in the training room, and I can’t stop to post something because I’m working. Zoho Social helps me keep all my social media channels really busy."

Jon Tromans

Digital Marketing Trainer

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"As a marketing manager, it makes my life a lot easier—to schedule content out, do all the reports and see what’s going on with each of our brands. It’s so nice to be able to do that all in one place."

Sheldon Maxwell

Project & Marketing Manager, C7D

(Video) Zoho Social tutorial 2023 | Social Media Management Software


Direct scheduling to Instagram? Check.

Grow your presence on Instagram. Publish your best visuals, monitor your favorite hashtags, and repost user-generated-content right from your desktop.

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(Video) Social Media Management Software for Businesses & Agencies | Zoho Social

Zoho Social for Agencies

Manage social media for all your clients with a single platform that's perfect for agencies. Set up your agency-branded social media dashboard and invite your clients to be a part of it.

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Social media management on the go

Create compelling posts, add them to a publishing queue, monitor your brand, and better manage your content pipeline—all while you’re on the move. Learn more

Build the best social media presence for your brands

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(Video) Social Media Marketing with Zoho Social

Frequently asked questions

  • What is social media management software?

    Social media management software is an application or software suite module that helps a company interact on social media effectively across multiple communication channels. Good software will help in the process of creating, publishing, scheduling, managing, and analyzing content on social media platforms, such as Facebook, Twitter, Instagram, Youtube, Pinterest, LinkedIn, and others.

    Why do I need it?

    Many businesses lack the time or resources to handle their social media accounts. However, this does not negate the need for social media management. People expect to be able to communicate with companies through social media. Social media can help your business reach your customers, gain valuable insights, and grow your brand exponentially. With each passing year, social media is only gaining prominence, becoming the most preferred channel of communication. Your business may be forgotten, lose consumers to competitors, or even miss out on new customers if you don't have a strong social media presence.

    Who is it for?

    From individuals and personal profiles, to small and large teams and agencies, everyone can use social media management software to help them manage their business across social media platforms effectively. In a nutshell, social media management software is for anyone who wants to improve their social media presence and ace the social media marketing game.

  • How do I evaluate social media management software?

    Here are some key points that you should consider when choosing a social media management software:

    • Technical assistance: Your ideal social media management solution or software should provide responsive and attentive technical support. Companies should give their customers the ability to reach out to them easily via email, social media, or even via phone, through the week. A solution that offers free support can be a good start.
    • Reporting and analytics: While all social media management services claim to provide insightful analytical reports, the quality of the actual information can differ. A solution that offers in-depth custom reports, reach, and impression stats, and help you understand your audience and track social media performance would be ideal.
    • Pricing Plan: A social media management solution should offer a range of plans for businesses to choose from, be inexpensive, and offer a free trial period so you can experience the platform before choosing to move to a paid subscription.
    • Transparent pricing and no hidden costs: With transparency comes trust, and that brings long-term customers and increases brand loyalty. It's crucial to have transparent pricing and ensure that there are no added or hidden costs.
    • Audience engagement: Audience engagement is essentially a mix of social listening and monitoring. This is a feature that many brands look for in their social media management software. Audience engagement allows you to keep track of brand mentions and engage with your followers on a regular basis.
    • User experience: You're almost certainly going to use this tool on a daily basis. As a result, finding a product that provides a positive experience for you or your team is crucial. Intuitive and easy tools are the best.
  • What are the key features of a social media management system?

    Here are some key features that should be included in any social media management system you select:

    • Easy scheduling

      Your social media management system should let you plan, schedule, and publish seamlessly. It should have advanced scheduling tools that tell you what the best time to post would be to reach your audience when they are active.

    • Social media monitoring

      It should help monitor core keywords, brand hashtags, product reviews, and other relevant information, as well as help you find new leads and keep an eye on what's being said about the brand you manage on social media.

    • Powerful social media analytics

      Your social media management system should be able to give in-depth visual reporting and analytics like custom reports, analyze page views, page clicks, and page shares, as well as feedback received, that will help you better understand your audience and analyze and enhance the effectiveness of your content.

    • Collaboration

      It should have collaboration tools/features that let you work with your team to brainstorm new post ideas, compare the performance of old posts, discuss reports, talk about who engages with your brand, and plan how to reply to incoming posts.

    • Seamless integration

      You may want to automate parts of your social media operations or transfer data between platforms. A good social media management solution should help you seamlessly include your sales and customers service teams so you can provide the best support to your customers and generate leads, thereby increasing revenue. When you have your social media connected with sales and customer service, you will be able to convert an unhappy tweet to a support ticket and loop in your service teams. You will also be able to view relevant CRM information and help your sales force close deals faster.

  • What are the benefits of using social media management tools?

    The advantages of adopting social media management tools include being able to handle all of your social media activities easily, such as planning, posting, scheduling, monitoring, and analyzing social media marketing tactics all from a single interface. Social media management tools help your brand plan and execute social media engagement more efficiently.

  • How can I manage multiple social media accounts?

    Using a social media management tool allows you to work on all your social profiles from one dashboard. It helps automate scheduling in advance and post content seamlessly. It also makes collaboration easy by allowing team members to edit posts, get approval on your drafts, and share copy ideas, all from a single tab.

  • How do I manage social media effectively?

    A social media management tool can help you automate your social media marketing. You may use them to schedule updates and get statistics on how your accounts are performing. By creating reports with metrics directly from your social media account, you can frequently assess if your social media marketing efforts are paying off.

  • What is Zoho Social? What social media platforms does Zoho Social support?

    Zoho Social is a social media management tool that helps businesses and agencies expand and grow their social media presence. From a single interface, Social can help you post, schedule, monitor, and measure your social media content across:

    (Video) How To Use Zoho Social In 2023 | Social Media Management Software (UPDATED)

    • Twitter
    • Instagram
    • Facebook
    • Google My Business
    • LinkedIn
    • YouTube
    • Pinterest
  • How do I get started with Zoho Social?

    Getting started with Zoho Social is easy. You could sign up for a 15-day free trial, and explore the powerful features of Zoho Social. You can choose from our Standard, Professional and Premium plans available on a monthly as well as yearly subscription basis. If you're a digital agency, you can try out our Agency or Agency Plus according to your business requirements. Select the option that best fits your company's needs and get started with Zoho Social right away. If you are dissatisfied with our service, you may cancel your subscription at anytime.

  • What makes Zoho Social stand out from its competition?

    Zoho Social is a complete social media management solution that assists businesses and agencies in expanding their social media presence. Here are some notable features that make us stand out:

    • Advanced scheduling tools like our SmartQ predictions tells you what the best time to post would be to reach your audience when they are active.
    • Our social monitor helps identify key phrases, brand hashtags, product reviews, and other relevant information, as well as helps you find new leads and keep an eye on what's being said about the brand you manage on social media.
    • Create publishing schedules that work best for your team. With Custom Queues on Zoho Social, set unique publishing time-slots for each day of the week, so your team never has to worry about scheduling overlaps.
    • The intuitive brand health dashboard will help you better understand your audience by giving you a snapshot of your engagement rate and analyze sources of traffic as well as the distribution of clicks across social profiles, thereby enhancing the effectiveness of your content.
    • Our powerful and seamless integrations with Zoho CRM, Zoho Desk and Canva help you generate leads fast and close deals faster, resolve customer issues faster by converting social updates to tickets, and create and edit visually appealing designs with ease.


Does Zoho Social work with TikTok? ›

TikTok is here on Zoho Social, allowing you to connect your account, post videos, and schedule for later. Plan, collaborate, and publish without hassle to grow your brand's reach on TikTok with Zoho Social.

Is Zoho a social media platform? ›

Zoho Social is a social media management tool that helps businesses and agencies expand and grow their social media presence. From a single interface, Social can help you post, schedule, monitor, and measure your social media content across: Twitter.

Is Zoho Social included in Zoho CRM? ›

Zoho Social can be integrated with Zoho CRM to help your business generate more leads from social media and close deals faster. By integrating Facebook Lead Ads with Zoho Social, you'll be able to: Set up rules to automatically push Leads and Contacts from your social media channels to Zoho CRM.

Does Zoho integrate with Instagram? ›

Zoho Social helps you easily create and publish great-looking posts, stories, and reels on Instagram to build the best visual presence for your brand.

How many Brands can I have in Zoho Social? ›

Premium plan: 1 Brand (8 Channels) and 3 Team Members. Agency plan: 10 Brands (80 Channels) and 5 Team Members.

Is Zoho owned by Google? ›

The company remains privately owned. In 2017, Zoho launched Zoho One, a comprehensive suite of over forty applications. As of October 2021, Zoho One has been expanded to 50 applications. The following year, in November 2022, Zoho worked with more than 50,000 organizations in more than 160 countries.

Is Zoho a competitor of Google? ›

At first sight Zoho seems to be a great alternative to Google, and even better than Google due to its worldclass CRM solution as well as Zoho's bunch of other very useful apps for our business.

What big companies use Zoho? ›

The major Zoho CRM customers are Netflix, OLA, hotstar, Bose, Ducati, and Rain For Rent.

What are the limitations of Zoho? ›

Maximum credit limit in a 24-hour window for each edition of Zoho CRM
EditionAllowed CreditsMaximum Credits
Starter5,000 credits + (Number of User licenses x 200)10,000 credits
Standard5,000 credits + (Number of User licenses x 200)15,000 credits
Professional5,000 credits + (Number of User licenses x 200)20,000 credits
2 more rows

What are the disadvantages of Zoho CRM? ›

  • Tutorials need improvement.
  • Questions are arise during the implementation that you should use a Zoho advisor for.
  • Integrating can be complicated, and not completely consistent.
  • Some of the products are not at the same level of polish as Zoho CRM.
  • The AI assistant doesn't seem to add a lot of value.

Do hackers use Zoho? ›

CISA Warns of Hackers Exploiting Recent Zoho ManageEngine Vulnerability. The U.S. Cybersecurity and Infrastructure Security Agency (CISA) on Thursday added a recently disclosed security flaw in Zoho ManageEngine to its Known Exploited Vulnerabilities (KEV) Catalog, citing evidence of active exploitation.

Is Zoho good for marketing? ›

Zoho marketing automation is the perfect marketing tool, this is not only great for effective email marketing but this is a complete marketing automation platform, I have been mainly using this for email marketing needs and I can say this is the best in class.

Why Zoho is so successful? ›

Zoho's success is its focus on scalability by unifying its CX platform horizontally and vertically means that more companies can be personal with their customers. Zoho has a plan for minimizing the adoption barrier of its operating system for business.

Does Zoho integrate with Facebook? ›

Zoho CRM lets you connect the Facebook profiles of leads and contacts into your CRM account so you can keep track of all your online conversations.

Is Zoho free for personal use? ›

Zoho's Free CRM Software - rich in features, free of cost.

Zoho offers a fully-featured free edition of its flagship CRM software. That's right–robust features for sales and marketing, powerful integrations, and secure cloud storage, all for free.

Does Apple use Zoho? ›

Zoho applications tightly integrate with Apple technologies in iPhones and iPads to give a great user experience.

Can I use Zoho for personal use? ›

Zoho Mail provides the best-in-class email experience for personal and organization usage, with its robust features, customization options, security, and privacy.

Who is the competitor of Zoho? ›

We have compiled a list of solutions that reviewers voted as the best overall alternatives and competitors to Zoho CRM, including HubSpot Sales Hub, Salesforce Sales Cloud, Freshsales, and Zendesk Sell.

Is Zoho good for large business? ›

It is a very powerful B2B and B2C solution. Zoho CRM is a powerful solution for data management, team management, and contacts management, and it's user friendly. Zoho CRM assists with... Zoho is great to track interactions; every call we make gets put in Zoho with detailed notes of what was said.

Does Zoho People track activity? ›

The activity log feature in Zoho People automates this process by tracking and storing information on the changes made, for up to six months. The activity log tracks changes in the following entities: Services and form customization. Permissions.

Why Zoho is better than Gmail? ›

Zoho Mail is budget friendly and has many options within their plans in order to customize user experience. While it comes at a slightly higher price, Gmail has it all -- spam filtering technologies, unlimited storage for Business and Enterprise accounts.

Is Zoho better than Excel? ›

Reviewers felt that Microsoft Excel meets the needs of their business better than Zoho Sheet. When comparing quality of ongoing product support, reviewers felt that Microsoft Excel is the preferred option. For feature updates and roadmaps, our reviewers preferred the direction of Microsoft Excel over Zoho Sheet.

Is Zoho owned by Microsoft? ›

It is owned by ZOHO Corporation (formerly AdventNet) founded in 1996, is located in Pleasanton, California, United States of America. The company is privately held and has taken no venture capital or bank loans. ZOHO Corporation is headed by Sridhar Vembu.

What is Zoho famous for? ›

At Zoho, we create beautiful software to solve business problems. We believe that software is the ultimate product of the mind and the hands. But as much as we love building beautiful software, we think our people and company culture are our most important assets.

Why do companies use Zoho? ›

Zoho CRM acts as a single repository to bring your sales, marketing, and customer support activities together, and streamline your process, policy, and people in one platform.

Does Amazon use Zoho? ›

Zoho is proud to be an Amazon Connect partner. Amazon Connect is a simple-to-use, cloud-based customer contact center that scales to support any size of business.

Does Netflix use Zoho? ›

Yes, Netflix uses Zoho. This company is one of the major companies that use Zoho CRM and other Zoho apps in their workflow.

Is Zoho a competitor of Salesforce? ›

Both have their merits and limitations, and while Salesforce is an undisputed industry standard, Zoho CRM offers low pricing and integration with a wide range of other business tools and processes. Here's a bird's eye view of what each platform has to offer.

Who is Zoho owned by? ›

From rise in income to community development, how Sridhar Vembu's Zoho is transforming rural India. Culture, courage and customers: 25 years of business reflections by Vijay Sundaram.

Is Zoho costly? ›

Zoho's CRM software is popular, cheap, and comes with a range of pricing tiers – we explain which is best for you. Zoho CRM offers a free plan, as well as a 30-day free trial for all paid Zoho plans, which can cost between $14 per user per month and $52 per user per month.

Is Zoho a no code platform? ›

Zoho Creator is a no-code low-code application builder that helps processes on both ends of the coding spectrum—from no-code to low-code and pro-code capabilities.

Why Zoho is not public? ›

As Freshworks became the poster child for Indian tech IPOs, Zoho came under increased pressure for not going public. Just a month ago, Freshworks came under fire for misleading investors during its IPO. The California-headquartered startup has also been charged with 'violations of federal securities laws.

Who is Zoho CRM best for? ›

Given that Zoho CRM is such an easy-to-use CRM, it's an ideal pick for startups and small businesses that need client and contact management, along with sales forecasting and marketing automation features.

Is Zoho hard to learn? ›

With a multitude of features and settings available, it can be hard to figure out what to do first. It takes time to familiarize yourself with the product, but it's not as hard as it sounds. Getting started with Zoho CRM is simple.

What is the biggest risk to a CRM success? ›

#1 – Bad Data Makes a Bad CRM

And the statistics back him up. According to Gartner, 30% of data within CRM systems is outdated within 12 months. Gartner's data also points to data being the No. 1 cause of CRM failure.

Can Zoho track you? ›

For managers monitoring mobile reporters, like a team of sales executives, Zoho People makes it simple to accurately track the time and location of employees logging in and out, ensuring maximum productivity.

Does Zoho fire its employees? ›

Sridhar Vembu, a SaaS industry thalaivar, said that "layoffs destroy employee loyalty," and his company, Zoho, has pledged not to carry out layoffs even in a difficult economic situation like the one we are currently experiencing.

Can Zoho access my data? ›

Yes, other entities in the Zoho Group may have access to your data for the purpose of providing you technical support and during disaster recovery operations.

Do companies use Zoho? ›

Trusted by over 80 Million Users globally. The world's leading companies trust Zoho to run their different business operations. "Rablab integrated their business operations and increased productivity with Zoho."

Is Zoho Tier 2 company? ›

Zoho: Zoho's Tier-2 centres script a return to roots - The Economic Times.

Which is better Zoho or Jira? ›

Jira has 12094 reviews and a rating of 4.41 / 5 stars vs Zoho Projects which has 288 reviews and a rating of 4.24 / 5 stars. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money.

How many companies are using Zoho? ›

Zoho is a web-based customer relationship management software. Ideally, it is an office suite featuring various applications like word processing, automation, presentations, project management, invoicing, and more. Moreover, over 250,000 businesses across 180 countries trust this award-winning platform.

What does Zoho stand for? ›

ZOHO, as I understood semantically is a play on the acronym Small Office / Home Office- SOHO.

What problem does Zoho solve? ›

ZOHO largely deals with customer management, so its application purpose is to serve customers with better attention and quick response.

Does Zoho link with LinkedIn? ›

On your Zoho Social dashboard, click the Settings tab (the cog icon) and choose 'Lead Generation'. You'll see a toggle button that says “Sync Linkedin Lead Ads with Zoho CRM”, along with the button's status. Switch on the button if you want to automatically sync data between Linkedin Lead Ads and Zoho.

Does Zoho work with LinkedIn? ›

How Zoho and LinkedIn work together. Zoho Social allows you to manage your LinkedIn content strategy, reach, and lead ads from a single place. You can use LinkedIn to promote targeted content to professionals and specialized industry people.

What brands work with TikTok? ›

Top Brands on TikTok
  • Chipotle | @chipotle.
  • Guess | @guess.
  • NoGood |
  • NBA | @nba.
  • The Washington Post | @washingtonpost.
  • Gymshark | @gymshark.
  • San Diego Zoo | @sandiegozoo.
  • Red Bull | @redbull.
Apr 5, 2022

What company does TikTok ship with? ›

◦​Royal mail - 24®tracked /48® tracked delivery method only.

Which database is used by TikTok? ›

SQL allows us to develop databases and essentially extract data from those databases, since TikTok requires experience with AWS, SQL is a massive part in developing out their databases within Redshift.

Can you work remote at TikTok? ›

Can I work remotely? It varies by region and depends on the specific job requirements. You may apply first and further communicate with HR during the interview process.

What are the fastest growing brands on TikTok? ›

In July 2021, Adult Swim –the programming block showed on Cartoon Network at night and targeting adult audiences– was the fastest growing brand on TikTok. The number of mentions of the brand has increased by 1,787.5 percent compared to the number of mentions reported in June 2021.

What products go viral on TikTok? ›

Shop 16 TikTok Viral Products of 2022 That Are Actually Worth the...
  • Revlon Salon One-Step Hair Dryer and Volumizer Hot Air Brush. ...
  • OFFLINE By Aerie Real Me High Waisted Crossover Flare Legging. ...
  • MEIRUBY Lighter. ...
  • 8 Pack 4.3 Inch Large Hair Claw Clips. ...
  • Rare Beauty by Selena Gomez Soft Pinch Liquid Blush.
Dec 30, 2022

Why is TikTok so good for marketing? ›

Unlike other platforms, TikTok uses a unique discovery algorithm that gives every video an equal chance to go viral, regardless of how popular the content creator is. This allows for the rapid scaling of a social media presence, fast growth, and virtually unlimited marketing experimentation.

How much commission does TikTok take? ›

How Much Does TikTok Pay?
How much do TikTokers make per 1,000 views?It's estimated that the creator fund pays around 2 to 4 cents per 1,000 views.
How much money does one million TikTok views make?A creator who received one million views could make between $20 to $40.
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Apr 29, 2022

How much is the selling fee on TikTok? ›

Transaction Fee is a service fee charged for processing successful orders in TikTok Shop. The Transaction Fee will be charged based on the following rules: ​3% of Total Transaction Order or.

Is TikTok a Chinese owned company? ›

The app is owned by the company ByteDance, headquartered in Beijing.

What database does NASA use? ›

NASA Technical Reports Server (NTRS) - database that provides access to aerospace-related citations, full-text online documents, images, and videos.

What database does Snapchat use? ›

Like many other applications on the platform, the Android version of Snapchat stores structured data within a SQL database.

What database does Instagram use? ›

Storage. Instagram mainly uses two backend database systems: PostgreSQL and Cassandra. Both PostgreSQL and Cassandra have mature replication frameworks that work well as a globally consistent data store. Global data neatly maps to data stored in these servers.

How much does TikTok pay per hour? ›

The average TikTok salary ranges from approximately $30,000 per year for Risk and Compliance Investigator to $196,692 per year for Sales Representative. Average TikTok hourly pay ranges from approximately $15.19 per hour for Packer to $59.15 per hour for Android Developer.

Can I make a living off TikTok? ›

The short answer is: Yes. To make money on TikTok directly you must be 18 years of age or older, have more than 10,000 followers, and have at least 100,000 views over the last 30 days. You can then apply to the TikTok Creator Fund in the app.

How hard is it to make a living on TikTok? ›

However, money-making on TikTok is just as lucrative as it is mysterious. TikTokers with over 100,000 followers tend to make $200 to $1,000 per month through TikTok's Creator Fund, while those with over a million followers earn $1,000 to $5,000 (or more) per month.


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